Drive sales with Discounts

Celebrate your current customers and attract new ones with easy-to-manage Discounts in your Studio.

Create limited-time offers for individual product types or put your whole shop on sale. Target which audience will reap the savings and attract deal-loving buyers with just a few clicks.

Apply discounts of 10%, 20%, 30%, 50%, or 70% to individual product types like Exclusives, Premium Downloads, Premium Galleries, or the first month of a new buyer’s Subscription to your tier. The first month of a Subscription can also be FREE.

Set the sale to affect your individual product types or run a sale across your whole shop (excluding Subscriptions).

For shop products, target specific groups of your audience, from all deviants, to only your Watchers, Supporters (past buyers) or Subscribers (currently subscribed to a tier).

For Subscriptions, you can target all deviants, only your Watchers, or only your Supporters.

You control when your discounts start and end, and you can visit all your active, scheduled, and ended offers right in the Dashboard.

Core+, Pro, and Pro+ plans include up to 5 discounts at a time.

Core Max gives you up to 10 discounts at a time.

Discount promotion

The moment your discount is live, the percentage off will be displayed on thumbs of your content and on the deviation page.

The viewer can also click to see the best offer available to them, and they can click to discover other discounts available to other audiences. 

Watch this video to see Discounts in action:

Tips for effective Discounts

Holiday and seasonal sales
Run themed promotions during events like Halloween or Valentine’s Day.

Flash sales for quiet periods
Boost activity encourages deviants to act fast with short 24- or 48-hour deals.

Celebrate milestones
Reward the fans who got you here by offering special discounts for your birthday or shop anniversary.

Grow your subscriptions
Looking to fill up a new tier with subscribers? Tempt deviants with a discount or free first month to get them hooked.

Get the word out

In addition to the discount indicators on thumbs and deviation pages, make sure your fans hear from you which discounts are available – and maybe even which are upcoming.

• Write a journal or status update on DeviantArt.

• Share across your socials.

• Go visual by creating a deviation displaying your offers, and boost it for added visibility.

Launch your first discount today and attract new buyers and future loyal fans!