A short lived toy line and cartoon from Hasbro and Sunbow Productions. I liked the animated show back in the day and I still like it today. Only 13 episodes were made.
The character show here is Cindarr, one of the evil Darkling Lords. He is summoning forth the "Power of Destruction" from his Staff.
In order to summon the creature he would have to say: "By nature's hand, by craft, by art; what once was one now fly apart!"
There was a dozen of short lived animated series back in the 80s tried to ride the wave of success to He Man. Transformers and Thundercats are the two most successful, as being the series lasted more than a season and still popular.
I didn't own any of the toys but I watched the show. The cartoon was good and the animation was good in most episodes. The toys had holograms and that by itself had little play value. Since other lines of figures had characters the same size and with better weapons/accessories that might have been why the toy line didn't perform well.