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Mid-Autumn direct-mail 2007

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By JinFei   |   
Published:
© 2008 - 2020 JinFei
Project : Mid-Autumn direct mail
Motive : Greeting, Brand awareness for my Agency
Concept : Dunt stay for OT tonight & head home for reunion
Material : Pizza Box + CD
Target Audience : People that stay late for OT every night
(to all our clients)

About Mid-Autumn Festival (中秋节;)
[link]

Kgic = is my ex-company
Using fast food packaging as a medium to remind people that always work Over-Time & skip meals in the office, to head home for a family reunion for this festive day.

There is also a touching short voice drama about working Over-Time & reunion inside the CD.
*the pizza is the CD

Note: I do not claim ownership to any of the images, products and logos in my works, unless stated.
This visual is merely an advertising idea and concept.
Image size
744x766px 133.22 KB
Comments26
anonymous's avatar
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gerogerry's avatar
hahaha!! cool! like it!
brandimillerart's avatar
brandimillerartProfessional General Artist
Featured here: [link] and in my journal!
brandimillerart's avatar
brandimillerartProfessional General Artist
Really awesome design idea! So creative!
yuki-tashi's avatar
yuki-tashiHobbyist General Artist
thumbs up
rodrigozenteno's avatar
rodrigozentenoProfessional Interface Designer
Exellent idea!
jaredgetsacookie's avatar
Too cool! Great job.
JinFei's avatar
TQ TQ TQ
danlev's avatar
This is so brilliant. Wow. I absolutely love it!
JinFei's avatar
TQ TQ TQ :)
weathered83's avatar
creative...:)
destructoPop's avatar
destructoPopStudent Digital Artist
That's incredible! That definitely merits a second look from any client.
JinFei's avatar
thnksxx
that70show4's avatar
haha!
That's really cool
JinFei's avatar
thnksx..... :D
that70show4's avatar
my pleasure :)
no-preview's avatar
no-previewProfessional General Artist
Loved this one tooo ..:D
JinFei's avatar
haha~ thnks for the support :P
tutamitanyo's avatar
tutamitanyo Interface Designer
hahaha that's funny cool & creative
JinFei's avatar
hahah~ thanks man,....
actually wanted to do another Version by using cup-noodles packaging (one of the Favorite ways to eat during OT)

but boss say is to expensive for the cup noodles material~ :P
tutamitanyo's avatar
tutamitanyo Interface Designer
don't let budget cut your creativity guys.. keep on..
nice work..
at-badrah's avatar
at-badrahProfessional
creative (= ,,
JinFei's avatar
Thnks man!! :P
AgentSquidStudios's avatar
AgentSquidStudiosProfessional General Artist
haha this is cool. very creative :D

lurve it :w00t:
JinFei's avatar
THANSK........ :) ;)
anonymous's avatar
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