Αρχέτυπον ancient Greek meaning "primitive model", which came into modern languages through the Latin "archetypum" or "big picture", the archetypes appear in myths, but also in dreams, where they form symbolic categories structuring cultures and mentalities, and directing the subject to its internal development, called individuation in Jungian psychology.
The archetypes are fundamentally characterized by the fact that they link a symbol with an emotion so doing, they are "potential psychic energy" constituent of all human activity and guiding the libido. Archetypes are thus in the mental space, permanent storage of experiences continually repeated over generations.
Jung outlined five main archetypes;
-The Self, the regulating center of the psyche and facilitator of individuation
-The Shadow, the opposite of the ego image, often containing qualities with which the ego does not identify, but which it possesses nonetheless
-The Anima, the feminine image in a man's psyche; or:
-The Animus, the masculine image in a woman's psyche
:-The Persona, how we present to the world, is another of the subpersonalities, the complexes and usually protects the Ego from negative images (acts like a mask)
Although archetypes can take on innumerable forms, there are a few particularly notable, recurring archetypal images:
:-The Great Mother
-The Wise old man or Sage
-The Wise Old Woman/Man, archetypes of the collective unconscious
-The Trickster or Fox
-The Devil or Satan