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About Design & Interfaces / Professional Jason SalmonMale/Jamaica Recent Activity
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innografiks
Jason Salmon
Artist | Professional | Design & Interfaces
Jamaica
Senior Art Director, Graphic/Web Designer and Illustrator.

Current Residence: Jamaica
Favourite genre of music: HIP-HOP
Favourite style of art: Graphic Design
Operating System: mac osx leopard and windows 7
MP3 player of choice: ipod
Favourite cartoon character: Dexter
Personal Quote: Design is what a man does, not what he thinks, feels, or believes. A masterpiece is what a man live,
Interests
Building a Small Business Brand:
Why Your Logo Matters?

A logo helps in identifying a business or organization in its simplest form through use of a mark or icon. Logo should not be confused as a brand. Branding is the whole corporate image of an organization or business. Logo design and branding have different roles to build a perceived image of an organization, product or business. Let us have a quick look at the concept of branding.

A brand can be defined as an image or idea of a specific service or product that helps to connect consumers. Such connections can be established with the slogan or logo design of the concerned business or organization that owns the image or idea. Branding is the process by which this idea or image is marketed by the company to make it recognizable by more people. Other than building such brand recognition, companies also focus to build good reputation and set standards for associated services or products. As such, branding can be considered as an asset of the company and brand-value is primarily referred to the good reputation earned in the process.

There is a common misconception that the logo design, comprising few fonts and colors, is the only element in branding. However, building a "corporate image" is a complex affair. It includes overall activities, assets, liabilities, aims and values of the business or organization. It is core idea that builds the company and signifies their purpose of existence.

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:iconchotacabras:
Chotacabras Featured By Owner Oct 13, 2018
beautiful and colorful gallery :wave:
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:iconinnografiks:
innografiks Featured By Owner Oct 16, 2018  Professional Interface Designer
Really appreciate your comment.
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:iconchotacabras:
Chotacabras Featured By Owner Oct 16, 2018
You are welcome...
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:iconpkl972:
PKL972 Featured By Owner Jul 5, 2018
super
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:iconinnografiks:
innografiks Featured By Owner Aug 30, 2018  Professional Interface Designer
Appreciated!
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:iconrejmann:
rejmann Featured By Owner Mar 8, 2016  Professional Photographer
Happy Birthday :-)
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:iconinnografiks:
innografiks Featured By Owner Apr 1, 2016  Professional Interface Designer
thanks man
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:icongdsfgs:
gdsfgs Featured By Owner Feb 13, 2016  Professional General Artist
Letargia - Inna Di Valley (2016) FULL ALBUM
 www.youtube.com/watch?v=t0HIN4… 

Letargia - Êa (2016) FULL ALBUM
 www.youtube.com/watch?v=c-XJTQ…
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:icona1designzstudio:
A1DesignzStudio Featured By Owner Feb 18, 2013
Creative work .....check mine too
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:iconfahadkhan:
fahadkhan Featured By Owner Jul 26, 2012  Professional Interface Designer
beautiful work.. check mine too
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