Stub Out An Expensive Habit

This is an illustration I made for Mirage Works.

The title, slogan and idea was created by an anti-smoking campaign in Singapore. The slogan : Why smoke when you can groove to the beat of life?

Everything was done in Maya, except for the cigarettes, dirt-map and smoke. The cigarettes was photo matted by the client and the dirt-map & smoke was added in Photoshop.
However, this piece is a little different compared with the ones that has been publicized in Singapore.

Here is the photo my friends took for the original piece at Singapore.
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Here is the link for wire frame.
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