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Golf Hospitality Company Logo by emmgeetee Golf Hospitality Company Logo by emmgeetee
1st stage of re brand for a golf hospitality company

The Brief:
To visually represent a company that takes care of the client and provides the complete package whilst refecting the nature of the business in a contemporary style

v1.01/2/4/5/6 work on 3 levels:
-on initial viewing they show a stylised P representing the Palmer Golf Company

-symbolically the company (the letter P) is holding the client (the inner circle) whilst providing the whole package (the larger surrounding circle)

-the P is a stylised path of the ball going into the hole (the inner circle)

v1.03 works on 2 levels:
-segmented character represent all parts of the package brought together by the company

-the 3 wings symbolise guidence and the quality of service - a triple eagle is the best shot in golf

Client chooses today, personally i`d go for v.02 or .06

Constructive Crits welcome
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uundertakerr Featured By Owner Feb 12, 2019
Shared! Shared! This is AWESOME stuff man! Thank you!    Pet Health
qishui Featured By Owner Mar 29, 2011   Interface Designer
Holmess Featured By Owner Mar 13, 2011  Student Interface Designer
-symbolically the company (the letter P) is holding the client (the inner circle) whilst providing the whole package (the larger surrounding circle)

The disadvantage is that the potential client is not able to read that from with the sign without any "signposts". Summing up, that is a good pack of logos, but next time i advice you to spend more time on work with the meaning and first-look association. :) Good luck.
emmgeetee Featured By Owner Mar 24, 2011  Professional Digital Artist
Building some depth into the logo (the symbolism I mentioned) is an important part of selling the design to the client.
The fact that it's not obvious on 'first look' isn`t important. ( most people will never notice the bear in the toblerone logo but it's there all the same)
It helps the client understand the design & buy into it.

The main thing is that it represents the clients wishes (refecting the nature of their business in a contemporary style) & looks great as a graphic to represent the company.

coreper Featured By Owner Mar 10, 2011
very nice!
Is the bottom left one inspired by the Seagate logo?
vlahall Featured By Owner Mar 10, 2011
I love the fact that you include a brief in your submission. I would choose either 1.01 or 1.02. Clean and easy to remember. effective!
darkchiichan Featured By Owner Mar 10, 2011
I liked most 0.1 and 0.2
0.3 is nice too what you did with the lettes
this 3 the letter P is clear i think

0.4 reminds a cat's tail
0.5 i dont know but it isn't a P
0.6 a disk

nice job =)
bettyboom Featured By Owner Jan 29, 2009
so which one did the client finally pick? Nice symbolism on 1.03 but visually, I think "contemporary golf" takes the best liking to 1.04, but that's just me. Great font--do you mind if I ask what it is?
emmgeetee Featured By Owner Feb 28, 2009  Professional Digital Artist
client chose 1.02....see here for the colour schemes

font is neoSans
MischiefManaged Featured By Owner Mar 21, 2008
i like the bottom 3 best
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Submitted on
January 23, 2008
Image Size
1.8 MB


33 (who?)


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