Wow, 50% discount on premium membership! That means it only costs TWICE as much as it is supposed to! For a limited time, of course. I feel like I am at Best Buy.
Do not forget that a membership used to only cost $24 for a year. And during the year-end sale it only cost $12! You could almost forget that you would not really get anything important, apart from advertisement removal, which can be accomplished with free browser extensions. I presume there is slightly more to it now, but not $76's worth.
Also do not forget that if you pay for a subscription in "points" that you earned through the "commission widget," then deviantart has already taken one fifth of your money!
Certainly, they can run the website how they like. But abruptly raising the cost by that much and then pretending that reducing it slightly is a "deal" does not go down easily for me. And my guess is they get loads of money from the companies that routinely sponsor those contests. But I suppose the point system irks me most of all because that messes with people who do not buy subscriptions as well, and this is another opportunity to bring that up.